A WAY OF LIFE
It is impossible to go through a single day without living design & architecture. The built environment is entwined with every facet of our lives – from our work to our homes to our hobbies and social lives. Every product we use is the result of someone’s design work, irrespective of the quality level. To us, design & architecture is a way of life, experiences in life that form our character and style.
Today DAAA Haus is a brand, made up of a group of over 30 professionals sharing similar interests with offices in Milan, Malta, Ragusa and Mumbai. For us at DAAA, design is a lifestyle. Anything around us is about design. Design is a powerful way of life; it is an emotion. As the Founder and Creative Director, Keith Pillow, puts it “In my 20 years in business I have learned to trust emotions. By touching emotion, you get the best people to work with you, the best clients to inspire you, the best partners, and the most devoted contractors. People everywhere are wanting to embrace emotion.”
DAAA Haus is a multidisciplinary practice which specializes in commercial design such as hotels, offices, restaurants and cafes, but residential design is a passion which we exert. The design process adopted at DAAA is by mixing parameters, such as strategies and systems, techniques and tools, materials and technology, as well as other relevant lifestyle and cultural elements. By bringing together the skills, talents and passion for eye-catching, innovative and functional design, DAAA helps clients rediscover how design can work for them and how excellent and beautiful design can increase their return on their investment. Whereas the approach taken by many designers is usually based only on aesthetics, we also give great attention to lifestyles when dealing with residential projects, whilst culture and consumer behaviours are at the heart of every commercial project. The result is always an experience larger that the space itself. Whether it is a retail space, restaurant, office, hotel or residential unit, we understand that design has the power to influence behavioural attributes and mood, hence we plan spaces with great attention to detail.
For us at DAAA, architecture is a romantic profession that can create the aspiration for a better society. Architecture for us is an honourable creative profession that evolve with time, mankind, and history. Its common for historians to categorize eras into architectural eras. Periods and styles flow together, sometimes merging contradictory ideas, other times inventing new approaches, and often re-awakening and re-inventing older movements. DAAA’s approach to architecture is all this but also it is the art of transforming built up environments into experiences that transmit an emotion, and an experience with a story, be it a house, for a brand or personal use.