supersalone Preview

Published: 03 Sep 2021
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‘At a time of huge change, the ability of the Salone del Mobile.Milano to reinvent itself will be the main driver of a happening that will chart a new story. It will make all the difference for the entire design community.’

Conceived by the Salone del Mobile.Milano, curated by Stefano Boeri, supersalone at the Rho fairgrounds from 5th to 10th September, reaffirms the event as the ‘go to’ venue for international design.

“supersalone” will be a large exhibition of design, the first to open its doors in a controlled-pandemic era, reaffirming Milan place as the centre of the art of design. The event will be open every day, not just to professionals but also to a wider public.

The proposed format is of a large design library designed to showcase new products and creations brought out by the companies over the last 18 months and their traditional products.

The layout will consist of seven long parallel sets with modular vertical walls to showcase most of the exhibiting companies’ products. All the display materials and components have been designed to be dismantled and reused with circularity in mind. Furthermore, with the onus on sustainability and thanks to Forestami, a welcome area planted with 200 trees will be set up at the East Gate of the fairgrounds. After the event, the organisers will relocate the trees to Milan’s metropolitan area. 

Some Highlights

Il Salone / la Città (The Salone / The City). An exhibition of exhibitions

Ospiti inaspettati. Case di ieri, Design di oggi, 2010, Casa Museo Boschi Di Stefano. Photo By Pasquale Formisano

Chiming with “supersalone,” an exhibition devoted to the wealth of cultural events held in the city by the Salone del Mobile. At Triennale Milano, from 4th to 12th September. An interview with Marco Sammicheli and Mario Piazza.

The chair, so much more than just furniture

Delfina di Enzo Mari. Rexite

Take Your Seat / Prendi Posizione. Conviviality of the Chair / Solitudine e Convivialità della Sedia shows us how this type of furniture is receptive to stimuli from the outside world, from cultural changes to the latest technological discoveries.

Alcova Exhibition

photo Guilia Piermartini

Alcova is a platform for independent design developed by Space Caviar and Studio Vedèt. Over 50 international exhibitors including independent designers, innovative brands, galleries, cultural institutions and companies will show their works at ALCOVA.

Vincent Van Duysen, the art of good living

Casa M, By Vincent Van Duysen 2020  

The Belgian architect and designer shares his personal vision for the home: equal parts empathy, integrity and quality. Along with a long list of projects, he’ll be presenting from 5 to 10 September.

Masterly – The Dutch in Milano

Palazzo Francesco Turati

At the restored Palazzo Francesco Turati and curated by Nicole Uniquole, the Dutch pavilion presents the best design and artisan craftsmanship the Netherlands has to offer.

The Lost Graduation Show – the Figures

Adding to the general excitement with 170 projects at “supersalone” will be 48 design schools (selected from over 300 that responded to the open call) from 22 different countries

Discussion, dialogue and inclusion will save the world

Creatives, innovators, entrepreneurs, artists and politicians will bring their invaluable ideas and experiences to the Open Talks at supersalone. In a bid to (re)build a world we want to live in (for the better).

More to come when Supersalone commences…